'Junk mail' is the name given to all the sales ads, catalogues, prize offers, etc which find their way into your letterbox without you having requested anything.
While some of that mail gets into everyone's mailbox, a sizeable proportion of it is actually personalized and addressed to certain individuals in particular.
Computerised mailing lists have made it very easy for companies to obtain huge number of names and addresses. When you subscribe to a magazine or buy something from a mail order catalogue, for example, your name is entered unto a computer, and very often automatically added to one or more mailing lists. The mail order firm or other the credit card company in question can then rent their lists to other companies, and that is when your letterbox begins to overflow with unwanted mail.
A number of organization have now been created specifically to help the public deal with unsolicited advertisements.
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